A.U.R.A.
A research archive for connecting notes, claims, evidence, and anomalies without losing the thread.
I like making ideas real.
I’m a product designer and creative builder. I turn fuzzy ideas into useful, thoughtful experiences, usually by prototyping the thing instead of talking about it forever.
Available for the right product, web, or experimental work
More things I’ve made, tested, or helped shapeSelected experiments
Avi Cohen Jiu Jitsu
A sharper brand and conversion-focused booking experience for a friend’s private coaching business.
Scholarship products
Product work across platforms serving millions of students, from onboarding and applications to tutoring.
Stay Up Movement
Years of creative direction, photography, video, products, and collaborations across music and festival culture.
Website experiments
Scroll-based stories, audio interfaces, ambient tools, personal utilities, and prototypes built to learn by doing.
Design systems and workflows
Small systems that reduce friction, help teams move faster, and make quality easier to repeat.